About One Eleven Corporation

One Eleven Corporation collaborates with pharmaceutical companies and physicians to develop web, mobile and social media marketing programs to improve the quality of health care.

Our philosophy: “We do what is best for your customers.”

In other words, our opinions and our clients’ opinions don’t matter. What matters is your customer’s response. This may seem like a bold statement but, in general, we are not our clients’ customers and our clients are usually not their own customers.

What we plan for and implement is, at best, an educated guess. Once implemented, we get feedback, then modify, tweak, and edit content and design until we reach the optimal response rate.

It is our experience that what is brought to us as an interactive marketing job is not that at all. Instead, what might be required is the repositioning of the product, the definition and redefinition of an offer, or picking out entirely different features or services to emphasize. Interactive marketing is done in context, considering all these factors. Implementation of the marketing plan and all that follows is aimed at reaching the right market with the right message, using the right digital media tactics with the understanding that our customers may take us in a completely different direction.