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	<title>One Eleven Corporation</title>
	<link>http://www.oneelevencorp.com</link>
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		<title>More On Simplicity</title>
		<description><![CDATA[&#8220;That&#8217;s been one of my mantras &#8211; focus and simplicity. Simple can be harder than complex: You have to work &#8230; <a href="http://www.oneelevencorp.com/more-on-simplicity">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.oneelevencorp.com/more-on-simplicity</link>
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		<title>Simplify to Thrive</title>
		<description><![CDATA[The rest of the world is radically simplifying...will pharma follow suit?   <a href="http://www.oneelevencorp.com/simplify-to-thrive">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.oneelevencorp.com/simplify-to-thrive</link>
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		<title>Pharma is Unhappy with its Digital Agencies, Surprised?</title>
		<description><![CDATA[Over at Pharma Marketing Network Forums, John Mack posted a PR release, &#8220;Pharma Brand Teams Have a Negative View of &#8230; <a href="http://www.oneelevencorp.com/pharma-is-unhappy-with-its-digital-agencies-surprised">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.oneelevencorp.com/pharma-is-unhappy-with-its-digital-agencies-surprised</link>
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		<title>On vs. Offline</title>
		<description><![CDATA[When you make a promise to a customer, it&#8217;s important to remember what channel you&#8217;re making that promise from and &#8230; <a href="http://www.oneelevencorp.com/on-vs-offline">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.oneelevencorp.com/on-vs-offline</link>
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		<title>The Mom Factor</title>
		<description><![CDATA[What Mom thinks matters to most of us. I&#8217;ll speak for myself&#8230;it matters a LOT to me. When we choose &#8230; <a href="http://www.oneelevencorp.com/the-mom-factor">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.oneelevencorp.com/the-mom-factor</link>
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		<title>The Beginning Is Always Hardest?</title>
		<description><![CDATA[I have a fortune cookie fortune I have saved for years that says &#8220;Don&#8217;t give up, the beginning is always &#8230; <a href="http://www.oneelevencorp.com/the-beginning-is-always-hardest">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.oneelevencorp.com/the-beginning-is-always-hardest</link>
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		<title>Being Safe vs. Being Right</title>
		<description><![CDATA[“On some positions, Cowardice asks the question, &#8220;Is it safe?&#8221; Expediency asks the question, &#8220;Is it politic?&#8221; And Vanity comes &#8230; <a href="http://www.oneelevencorp.com/being-safe-vs-being-right">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.oneelevencorp.com/being-safe-vs-being-right</link>
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	<item>
		<title>Our Veterans Need Help From Pharma</title>
		<description><![CDATA[We have been working on programs to help Americans who can&#8217;t afford their medicines connect to the pharma programs that &#8230; <a href="http://www.oneelevencorp.com/our-veterans-need-help-from-pharma">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.oneelevencorp.com/our-veterans-need-help-from-pharma</link>
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		<title>PharmaCares™ Has Started a Conversation</title>
		<description><![CDATA[It always feels good to &#8220;do good&#8221; and it feels great when others recognize what you are trying to do &#8230; <a href="http://www.oneelevencorp.com/pharmacares%e2%84%a2-has-started-a-conversation">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.oneelevencorp.com/pharmacares%e2%84%a2-has-started-a-conversation</link>
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		<title>PharmaCares™ and It&#8217;s Time to Prove It</title>
		<description><![CDATA[To my good friend, Jerome &#8220;Jerry&#8221; Doolittle, it was a casual comment. To me, it was a game-changer. Hell, a &#8230; <a href="http://www.oneelevencorp.com/pharmacares%e2%84%a2-and-its-time-to-prove-it">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<link>http://www.oneelevencorp.com/pharmacares%e2%84%a2-and-its-time-to-prove-it</link>
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